Head-to-Head Analysis
This analysis was generated using Azimuth's proprietary framework. Our data model transforms federal education data into actionable insights. Learn about founder Daniel Rogers, explore our research methodology, or see how we think about this data.
Updated January 2026 • Abilene, TX & Baldwin City, KS
When students choose between Abilene Christian University and Baker University, they're comparing two private Christian institutions with fundamentally different value propositions. Baker graduates earn more in raw dollars ($63,855 vs $55,736 at the median), but ACU achieves extraordinary outcomes given its student population.
ACU serves 60% Pell grant recipients compared to Baker's 24%, yet delivers $18,627 in earnings beyond what demographics would predict. The question becomes: institutional effectiveness versus absolute earnings.
Median Student Debt at Graduation
$24,250
federal loans
$25,000
federal loans
Median Parent PLUS Loans
$26,542
borrowed by parents
$13,476
borrowed by parents
Both schools are predominantly business-focused, with ACU awarding 27% of degrees in business fields and Baker at 39%. ACU's largest programs include Sports/Kinesiology (72 graduates), Finance (71), and Nursing (67), showing a more diverse professional mix.
Baker concentrates heavily on Business Administration (96 graduates) and Nursing (91). Despite Baker's stronger business concentration, ACU's broader program portfolio contributes to its surprising earnings premium relative to student demographics.
For students prioritizing institutional effectiveness and value, ACU demonstrates exceptional ability to elevate outcomes for a challenging student population while costing $9,786 less annually. Baker offers higher absolute earnings and more comfortable debt levels, making it the better choice for families who can afford the premium and prioritize raw income potential.
The data points to ACU as the stronger value play — it serves more low-income students, costs less, and achieves remarkable results relative to expectations. However, Baker's higher absolute earnings and better debt-to-income ratios appeal to families focused on maximum earning potential and comfortable repayment terms.
Key Takeaway
The numbers are close, but the best school depends on your goals, values, and career aspirations.
This comparison was generated using Azimuth's proprietary ROI framework, developed by founder Daniel Rogers. Our methodology transforms federal education data into actionable insights for families.
This comparison uses Azimuth's proprietary ROI model based on U.S. Dept. of Education data. View Full Methodology.
This content is for educational and informational purposes only and should not be construed as financial, investment, or professional advice. Consult a qualified advisor before making any financial decisions.
College Azimuth is a private research initiative and is not affiliated with the U.S. Department of Education or Federal Student Aid.
