Head-to-Head Analysis
This analysis was generated using Azimuth's proprietary framework. Our data model transforms federal education data into actionable insights. Learn about founder Daniel Rogers, explore our research methodology, or see how we think about this data.
Updated January 2026 • Ada, OK & Little Rock, AR
When students choose between University of Arkansas at Little Rock and East Central University, they're comparing two regional public universities that lead to similar career outcomes but at vastly different costs. Both serve working-class students across Arkansas and Oklahoma, but ECU costs nearly $7,000 less annually.
The earnings data shows no payoff for UALR's premium — making this a clear case of paying more for the same results.
Median Student Debt at Graduation
$17,671
federal loans
$22,000
federal loans
Median Parent PLUS Loans
$9,573
borrowed by parents
$10,492
borrowed by parents
UALR emphasizes health programs, with Nursing (176 graduates) leading enrollment, followed by Criminal Justice (115) and Psychology (78). ECU has a more business-focused mix at 16%, with Nursing also topping enrollment (70 graduates), followed by Business Administration (61) and Sports/Kinesiology (48).
Despite different program concentrations, both institutions feed graduates into similar regional job markets with comparable earning potential across their major offerings.
For students prioritizing financial value, East Central University delivers identical career outcomes at $6,849/year less than UALR. UALR offers a slightly higher graduation rate and stronger earnings performance relative to student demographics, making it the better choice for students who need extra academic support and can manage the higher cost without excessive borrowing.
The data clearly points to ECU as the stronger financial value — but the right choice depends on your academic preparation, program interests, and family financial situation. If affordability is your primary concern, ECU is the obvious pick.
Key Takeaway
The numbers are close, but the best school depends on your goals, values, and career aspirations.
This comparison was generated using Azimuth's proprietary ROI framework, developed by founder Daniel Rogers. Our methodology transforms federal education data into actionable insights for families.
This comparison uses Azimuth's proprietary ROI model based on U.S. Dept. of Education data. View Full Methodology.
This content is for educational and informational purposes only and should not be construed as financial, investment, or professional advice. Consult a qualified advisor before making any financial decisions.
College Azimuth is a private research initiative and is not affiliated with the U.S. Department of Education or Federal Student Aid.