Top Ranked Programs
Coastal Carolina University's program mix is anchored in business, hospitality, and applied professional fields—a portfolio aligned with the institution's regional market and workforce demand. Kinesiology is the largest program with 198 graduates annually, followed by Business Administration, Digital Marketing, Communication and Media Studies, and Psychology, General. Across 0 ranked programs serving roughly 1,879 students annually, several deliver strong four-year earnings outcomes aligned with regional labor-market demand. The earnings pattern reflects strength in applied business and hospitality-adjacent fields. Digital Marketing leads with median earnings of $62,373 four years after enrollment, while Business Administration graduates earn $59,946 and Intelligence, Command Control and Information Operations graduates earn $56,863. Communication and Media Studies and Kinesiology round out the highest-earning cohorts, with graduates earning $51,010 and $50,228 respectively. This concentration in business and hospitality-management pathways reflects the institution's positioning as a regional comprehensive university in a coastal market with strong tourism and service-sector employment. The program mix emphasizes direct-to-workforce pathways where four-year earnings reflect immediate labor-market outcomes. Business administration, accounting, hospitality management, and marketing majors represent the core of degree output and connect graduates to stable, accessible career entry points in the Southeast. The [supply and demand for college graduates](/analysis/supply-demand-map-college-degrees/) provides context for how these applied-professional fields align with regional wage trends and hiring patterns.