Head-to-Head Analysis
This analysis was generated using Azimuth's proprietary framework. Our data model transforms federal education data into actionable insights. Learn about founder Daniel Rogers, explore our research methodology, or see how we think about this data.
Updated January 2026 • Abilene, TX & Crestview Hills, KY
When students choose between Abilene Christian University and Thomas More University, they're comparing institutions with fundamentally different missions and student populations. Both emphasize business programs, but ACU serves a predominantly low-income student body (60% Pell recipients) in Texas while Thomas More attracts middle-income families (22% Pell) in Kentucky.
The earnings premium data reveals a striking story: ACU transforms challenging demographics into exceptional outcomes, while Thomas More performs closer to demographic predictions.
Median Student Debt at Graduation
$24,250
federal loans
$26,236
federal loans
Median Parent PLUS Loans
$26,542
borrowed by parents
$21,436
borrowed by parents
Both institutions are predominantly business-focused, with ACU graduating 27% of students in business fields and Thomas More at 31%. ACU's largest programs include Sports/Kinesiology (72 graduates), Finance (71), and Nursing (67), reflecting broader career preparation.
Thomas More's top programs include Business Administration (84), Nursing (49), and Liberal Arts (43), showing more concentrated business focus. These similar program mixes make the earnings premium differences particularly noteworthy, as they can't be attributed to different career paths.
For students seeking business education with strong institutional support, ACU delivers exceptional value through its ability to transform challenging demographics into successful outcomes. The school graduates 60% low-income students yet produces earnings $18,627 above demographic predictions — a testament to institutional effectiveness.
Thomas More offers slightly higher raw earnings and serves a more traditional private college population, making it suitable for middle-income families comfortable with higher costs. The data points to ACU as the stronger choice for most students: lower cost, proven ability to support diverse learners, and superior graduation rates.
Choose ACU for demonstrated value and institutional effectiveness, or Thomas More if you prefer Kentucky location and can manage the higher investment.
Key Takeaway
The numbers are close, but the best school depends on your goals, values, and career aspirations.
This comparison was generated using Azimuth's proprietary ROI framework, developed by founder Daniel Rogers. Our methodology transforms federal education data into actionable insights for families.
This comparison uses Azimuth's proprietary ROI model based on U.S. Dept. of Education data. View Full Methodology.
This content is for educational and informational purposes only and should not be construed as financial, investment, or professional advice. Consult a qualified advisor before making any financial decisions.
College Azimuth is a private research initiative and is not affiliated with the U.S. Department of Education or Federal Student Aid.
