Percentile rankings vs 1,600+ peer institutions. Higher is better.
Career OutcomesAzimuth ranks Sonoma State University #201 for overall value on Azimuth's composite among nonprofit four-year institutions. Sonoma State University sits in the 87.6 percentile for earnings beyond expectations among nonprofit four-year institutions, with graduates earn about $11,226 more than similar students at comparable institutions. Azimuth ranks Sonoma State University #200 for post-graduation affordability among nonprofit four-year institutions. --- Students at Sonoma State University earn more than similar students at other institutions, a pattern that holds across the university's business-led program mix and reflects consistent graduate outcomes relative to cost. The institution's composite standing is reinforced by its post-graduation affordability ranking, making it a financially grounded option among nonprofit four-year institutions.
Sonoma State University is a public university in Rohnert Park, CA, enrolling roughly 5,166 undergraduates. Retention stands at 79.2% and the six-year graduation rate is 57.6%. Azimuth ranks Sonoma State University #201 for overall value on Azimuth's composite among nonprofit four-year institutions, placing it in the 86.4 percentile for overall value on Azimuth's composite among nonprofit four-year institutions. The strongest pillar in the composite is mobility. Sonoma State University sits in the 86.3 percentile for mobility among nonprofit four-year institutions, reflecting outcomes for a student body where 35.9% receive Pell Grants and 41.5% are first-generation college students. The university's dominant program family is Business, and the admission rate of 93.4% signals a broadly accessible institution that serves a wide cross-section of California students. Access sits in the 60.2 percentile for access among nonprofit four-year institutions, and affordability registers in the 86.0 percentile for affordability among nonprofit four-year institutions. Return on investment is the lower-ranked pillar in the composite — Azimuth ranks Sonoma State University #365 for return on investment among nonprofit four-year institutions. Graduates earn median earnings four years after enrollment of $65,997, which sits below the $56,249 median at comparable institutions; graduates earn about $11,226 more than similar students at comparable institutions, placing Sonoma State University in the 87.6 percentile for among nonprofit four-year institutions. These earnings figures reflect CA's regional labor market and a student population whose post-graduation outcomes represent meaningful returns relative to the no-degree-equivalent baseline of $34,672, even where they fall below selective-peer averages.
Sonoma State University's published cost of attendance is $24,648, but need-based aid meaningfully reduces what most families actually pay. Low-income families see a net price of approximately $8,310, middle-income families pay around $10,741, and higher-income families pay approximately $21,195. Azimuth ranks Sonoma State University #200 for post-graduation affordability among nonprofit four-year institutions. Net prices by income band are medians within those bands; individual aid packages vary, so some families in each band pay more and some less than the figures shown. As a California State University campus, Sonoma State University benefits from the CSU system's public-tuition structure, which keeps sticker prices lower than comparable private institutions and allows financial aid to stretch further for qualifying families. The gap between published cost and net price is most pronounced for low-income students, where grant aid — including federal Pell Grants and Cal Grant funding — covers a substantial share of attendance costs. Families apply for need-based aid through the FAFSA, and California residents may qualify for additional state grant programs that further reduce out-of-pocket costs. Median federal student loan debt at graduation is $16,705, and families using Parent PLUS borrow a median of $27,986; private or institutional loans may add further borrowing that falls outside these federal-only figures — see the Parent PLUS risk framework for how household context shapes PLUS decisions. For a graduate at the institution's median four-year earnings of $65,997, median federal debt of $16,705 projects to a monthly payment of about $189 under standard ten-year repayment. For personalized projections across earnings scenarios — including Parent PLUS planning — use Azimuth's Financial GPS tool.
Sonoma State University is a strong fit for students drawn to business, applied social sciences, and regional career pathways in Northern California who want a public university experience with accessible pricing and a clear path to stable post-graduation earnings. Graduates earn median 4-year earnings of $65,997, placing Sonoma State University in the 70.5 percentile for median earnings four years after enrollment among nonprofit four-year institutions — and Sonoma State University sits in the 87.6 percentile for earnings beyond expectations among nonprofit four-year institutions, meaning graduates earn about $11,226 more than similar students at comparable institutions relative to students with similar backgrounds at comparable institutions. The access profile is broad: 35.9% of undergraduates receive Pell Grants and 41.5% are first-generation college students, and Sonoma State University sits in the 72.7 percentile for low-income graduate earnings among nonprofit four-year institutions on a historical 10-year Scorecard measure — a signal that the institution delivers meaningful outcomes for students from lower-income households, not just those who arrive with financial advantages. Fit depends on two realistic filters: the program mix is concentrated in Business and related applied fields, so students whose interests align there will find the strongest outcomes, while those seeking deep STEM or research-intensive tracks may find a better match elsewhere. The CA regional labor market is the primary destination for most graduates, making this a particularly strong choice for students who plan to build their careers in Northern California.
This school profile was generated using Azimuth's proprietary ROI framework, developed by founder Daniel Rogers. Our methodology transforms federal education data into actionable insights for families.
College Azimuth is a private research initiative and is not affiliated with the U.S. Department of Education or Federal Student Aid. Data sourced from College Scorecard.
This content is for educational and informational purposes only and should not be construed as financial, investment, or professional advice. Consult a qualified advisor before making any financial decisions.
Comprehensive Analysis
Detailed metrics, charts, and full data breakdown
Financial GPS Tool
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This is the Sonoma State University hub overview page. Related admissions, cost, outcomes, majors, and similar-school pages provide the detailed school data.
Based on federal data for students receiving aid. Actual costs may vary.
Sonoma State University's published cost of attendance is $24,648, but need-based aid meaningfully reduces what most families actually pay. Low-income families see a net price of approximately $8,310, middle-income families pay around $10,741, and higher-income families pay approximately $21,195.
Azimuth ranks Sonoma State University #200 for post-graduation affordability among nonprofit four-year institutions. Net prices by income band are medians within those bands; individual aid packages vary, so some families in each band pay more and some less than the figures shown.
As a California State University campus, Sonoma State University benefits from the CSU system's public-tuition structure, which keeps sticker prices lower than comparable private institutions and allows financial aid to stretch further for qualifying families. The gap between published cost and [net price](/analysis/is-college-worth-it-part-1-the-net-price-illusion/) is most pronounced for low-income students, where grant aid — including federal Pell Grants and Cal Grant funding — covers a substantial share of attendance costs.
Families apply for need-based aid through the FAFSA, and California residents may qualify for additional state grant programs that further reduce out-of-pocket costs. Median federal student loan debt at graduation is $16,705, and families using Parent PLUS borrow a median of $27,986; private or institutional loans may add further borrowing that falls outside these federal-only figures — see the [Parent PLUS risk framework](/analysis/ou-what-happens-when-parents-borrow-too/) for how household context shapes PLUS decisions.
For a graduate at the institution's median four-year earnings of $65,997, median federal debt of $16,705 projects to a monthly payment of about $189 under standard ten-year repayment. For personalized projections across earnings scenarios — including Parent PLUS planning — use [Azimuth's Financial GPS tool](/analysis/financial-gps-framework/).
Graduates of Sonoma State University earn median earnings of $65,997 four years after enrollment, placing Sonoma State University in the 70.5 percentile for median earnings four years after enrollment among nonprofit four-year institutions. That figure sits below the $56,249 median at comparable institutions (same control and size band).
Graduates earn about $11,226 more than similar students at comparable institutions, placing the institution in the 87.6 percentile for [earnings beyond expectations](/analysis/a-value-added-approach-to-college-outcomes/) among nonprofit four-year institutions. Those figures still represent lifetime returns relative to CA's no-degree-equivalent earnings baseline of $34,672 (the state median earnings of working adults without a bachelor's degree).
Business Administration combines the largest cohort scale with competitive earnings, anchoring Sonoma State University's program-level return story. Business is the dominant program family, representing 19% of degree output, with Social Sciences at 14% and Education at 6% rounding out the mix.
Among the highest-earning programs, Azimuth ranks Business Administration #73 for median earnings four years after enrollment among nonprofit four-year institutions [per the program-ranking methodology](/analysis/college-program-rankings-how-to-actually-evaluate-programs/), with 421 graduates earning median earnings of $75,887. The Psychology, General program graduates 213 students with median earnings of $57,335, and Azimuth ranks Sociology #46 for median earnings four years after enrollment among nonprofit four-year institutions, with 142 graduates earning median earnings of $56,581.
Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing
63 graduates
Electrical, Electronics, and Communications Engineering
25 graduates
Computer Science
62 graduates
Economics
31 graduates
Business Administration, Management and Operations
421 graduates
Sonoma State University's program mix is anchored in Business, with meaningful enrollment across health, social science, and liberal arts fields. Business accounts for 19% of graduates, followed by Social Sciences at 14% and Education at 6%.
The largest program by cohort is Business Administration with 421 graduates, followed by Psychology, General (213 graduates), Sociology (142 graduates), General Studies (137 graduates), and Education, Other (130 graduates). Across 32 programs serving roughly 2,250 students annually, 24 meet Azimuth's [ranking threshold](/analysis/college-program-rankings-how-to-actually-evaluate-programs/).
The strongest earnings come from a handful of applied and clinical fields. Business Administration leads with median earnings of $75,887 four years after enrollment, and Azimuth ranks the program #73 for median earnings four years after enrollment among nonprofit four-year institutions.
Communication and Media Studies follows at $68,833, and Azimuth ranks it #26 for median earnings four years after enrollment among nonprofit four-year institutions. The Kinesiology program graduates 116 students and earns $67,351, while General Studies earns $59,444 with a cohort of 137.
Business Administration combines substantial enrollment with solid pay, making it the program that contributes most to Sonoma State University's overall earnings profile. Several of the highest-earning programs — particularly in nursing and business — feed directly into local and regional labor markets where demand remains steady, while fields like Sociology and Education, Other are more likely to serve as stepping stones toward graduate study, where four-year earnings undercount the full trajectory.
The [supply-demand map](/analysis/supply-demand-map-college-degrees/) provides additional context for how these program families align with national hiring trends. ```
Peer institutions with comparable quality and outcomes:
| School | State | Accept Rate | Median Earnings | Rank | |
|---|---|---|---|---|---|
Cleveland State University Similar quality tier (#5468 ranked) | OH | 91% | $52,131 | #5468 | Compare |
University Of Louisville Similar quality tier (#5467 ranked) | KY | 79% | $53,899 | #5467 | Compare |
Texas Southern University Similar quality tier (#5466 ranked) | TX | 97% | $38,924 | #5466 | Compare |
Purdue University Northwest Similar quality tier (#5462 ranked) | IN | 72% | $48,318 | #5462 | Compare |
Ferris State University Similar quality tier (#5461 ranked) | MI | 91% | $54,735 | #5461 | Compare |