Percentile rankings vs 1,600+ peer institutions. Higher is better.
Career OutcomesAzimuth ranks Campbell University #868 for overall value on Azimuth's composite among nonprofit four-year institutions. Graduates earn about $2,250 more than similar students at comparable institutions, placing the institution in the 67.4 percentile for earnings beyond expectations among nonprofit four-year institutions. Campbell University sits in the 55.9 percentile for return on investment among nonprofit four-year institutions. --- Azimuth ranks Campbell University #868 for overall value on Azimuth's composite among nonprofit four-year institutions, reflecting strong graduate outcomes relative to cost paid. These outcomes span graduates entering academic careers as well as those pursuing high-earning sectors. ---
Azimuth ranks Campbell University #868 for overall value on Azimuth's composite among nonprofit four-year institutions. A private university in Buies Creek, North Carolina, Campbell University enrolls roughly 2,680 undergraduates. Retention stands at 76.2% and the six-year graduation rate is 61.0%, reflecting solid completion outcomes for a regional private institution. Campbell University performs strongest in return on investment. Azimuth ranks Campbell University #654 for return on investment among nonprofit four-year institutions. Graduates earn median 4-year earnings of $63,540, and Campbell University earn about $2,250 more than similar students at comparable institutions, placing the institution in the 67.4 percentile for earnings beyond expectations among nonprofit four-year institutions. The institution's business-focused program portfolio — with Business as the dominant concentration — aligns well with regional employer demand and supports graduates into stable career pathways. Access and affordability shape the remaining pillars of the composite. Campbell University enrolls 37.6% Pell-eligible students and 31.1% first-generation undergraduates, reflecting a regional private institution serving a meaningful share of cost-sensitive families. Azimuth ranks Campbell University in the 54.6 percentile for access and the 29.4 percentile for affordability among nonprofit four-year institutions. For families weighing long-term value, Campbell University offers a private-institution pathway with earnings outcomes that compare favorably to the regional labor market and tuition levels typical of regional private universities.
Campbell University's published cost of attendance is $62,187. Net price by income band shows meaningful variation: low-income families pay approximately $20,751, middle-income families pay around $19,979, and higher-income families pay approximately $30,864. Azimuth ranks Campbell University #1007 for post-graduation affordability among nonprofit four-year institutions. Net prices by income band are medians within those bands; individual aid packages vary, so some families in each band pay more and some less than the figures shown. Campbell University prices aid through need-based mechanisms, with families applying using the FAFSA. The difference between sticker price and net price reflects the institution's financial aid reach; understanding net price versus sticker price helps families budget realistically for enrollment. Median federal student loan debt at graduation is $22,500, and families using Parent PLUS borrow a median of $40,055; private or institutional loans may add further borrowing that falls outside these federal-only figures. See the Parent PLUS risk framework for how household context shapes PLUS decisions. For a graduate at the institution's median four-year earnings of $63,540, median federal debt of $22,500 projects to a monthly payment of about $254 under standard ten-year repayment. For personalized projections across earnings scenarios — including Parent PLUS planning — use Azimuth's Financial GPS tool.
Campbell University is a strong fit for students interested in Business and related applied-professional fields who want a private university experience in NC. The university's program mix and regional employer connections provide clear career pathways for graduates. Graduates earn median 4-year earnings of $63,540, placing Campbell University in the 63.5 percentile for median earnings four years after enrollment among nonprofit four-year institutions. They earn about $2,250 more than similar students at comparable institutions, placing the institution in the 67.4 percentile for earnings beyond expectations among nonprofit four-year institutions. The university enrolls students from a range of backgrounds, with 37.6% of undergraduates receiving Pell Grants and 31.1% identifying as first-generation. This combination of access and outcomes makes Campbell particularly compelling for students seeking upward mobility through professional programs. Fit depends on two realistic filters: the 87.2% admit rate reflects selective admissions, and the program portfolio leans toward career-oriented fields rather than liberal arts. Students whose interests align with these professional pathways will find strong regional employment outcomes.
This school profile was generated using Azimuth's proprietary ROI framework, developed by founder Daniel Rogers. Our methodology transforms federal education data into actionable insights for families.
College Azimuth is a private research initiative and is not affiliated with the U.S. Department of Education or Federal Student Aid. Data sourced from College Scorecard.
This content is for educational and informational purposes only and should not be construed as financial, investment, or professional advice. Consult a qualified advisor before making any financial decisions.
Comprehensive Analysis
Detailed metrics, charts, and full data breakdown
Financial GPS Tool
Personalized cost and earnings calculator
This is the Campbell University hub overview page. Related admissions, cost, outcomes, majors, and similar-school pages provide the detailed school data.
Based on federal data for students receiving aid. Actual costs may vary.
Campbell University's published cost of attendance is $62,187. Net price by income band shows meaningful variation: low-income families pay approximately $20,751, middle-income families pay around $19,979, and higher-income families pay approximately $30,864.
Azimuth ranks Campbell University #1007 for post-graduation affordability among nonprofit four-year institutions. Net prices by income band are medians within those bands; individual aid packages vary, so some families in each band pay more and some less than the figures shown.
Campbell University prices aid through need-based mechanisms, with families applying using the FAFSA. The difference between sticker price and net price reflects the institution's financial aid reach; understanding [net price versus sticker price](/analysis/is-college-worth-it-part-1-the-net-price-illusion/) helps families budget realistically for enrollment.
Median federal student loan debt at graduation is $22,500, and families using Parent PLUS borrow a median of $40,055; private or institutional loans may add further borrowing that falls outside these federal-only figures. See the [Parent PLUS risk framework](/analysis/ou-what-happens-when-parents-borrow-too/) for how household context shapes PLUS decisions.
For a graduate at the institution's median four-year earnings of $63,540, median federal debt of $22,500 projects to a monthly payment of about $254 under standard ten-year repayment. For personalized projections across earnings scenarios — including Parent PLUS planning — use [Azimuth's Financial GPS tool](/analysis/financial-gps-framework/).
Graduates of Campbell University earn median 4-year earnings of $63,540, placing Campbell University in the 63.5 percentile for median earnings four years after enrollment among nonprofit four-year institutions. Graduates earn about $2,250 more than similar students at comparable institutions, placing Campbell University in the 67.4 percentile for [earnings beyond expectations](/analysis/a-value-added-approach-to-college-outcomes/) among nonprofit four-year institutions.
Azimuth ranks Campbell University #654 for return on investment among nonprofit four-year institutions. Business is the dominant program family at Campbell University, shaping the institution's earnings profile.
Kinesiology is the largest program with 98 graduates earning median 4-year earnings of $49,087, at 0.9x the national benchmark for the field. The Business Administration program graduates 84 students with median 4-year earnings of $59,746, and Psychology, General delivers median 4-year earnings of $46,246 across 69 graduates.
These programs reflect Campbell University's concentration in applied, professional fields that connect directly to regional labor markets and stable career pathways.
Peer institutions with comparable quality and outcomes:
| School | State | Accept Rate | Median Earnings | Rank | |
|---|---|---|---|---|---|
Rockford University Similar quality tier (#25949 ranked) | IL | 93% | $54,794 | #25949 | Compare |
Champlain College Similar quality tier (#25950 ranked) | VT | 83% | $58,386 | #25950 | Compare |
University Of Mary Hardin-Baylor Similar quality tier (#25937 ranked) | TX | 96% | $56,132 | #25937 | Compare |
Lipscomb University Similar quality tier in Southeast (#25952 ranked) | TN | 68% | $55,541 | #25952 | Compare |
Desales University Similar quality tier (#25953 ranked) | PA | 77% | $61,295 | #25953 | Compare |
Pharmacy, Pharmaceutical Sciences, and Administration
27 graduates
Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing
46 graduates
Finance and Financial Management Services
40 graduates
Science Technologies/Technicians, Other
44 graduates
Computer and Information Sciences, General
31 graduates
Campbell University's program mix centers on Business and professional fields aligned with regional workforce demand. Kinesiology is the largest program with 98 graduates, followed by Business Administration, Psychology, General, Nursing, and Engineering.
Across 34 programs serving roughly 886 students annually, the institution concentrates in Business (representing 22% of graduates), Education (representing 6%), and Engineering (representing 5%). The strongest earnings outcomes cluster in applied professional fields.
Nursing graduates earn median earnings of $79,506 four years after enrollment with 46 graduates, while Finance graduates earn $78,021 and Science Technologies/Technicians, Other graduates earn $75,425. Accounting and Business Administration round out the higher-earning programs, with graduates earning $69,748 and $59,746 respectively.
These outcomes reflect direct-to-workforce pathways where graduates enter stable, in-demand roles in business, healthcare, and technical fields. Campbell University's program portfolio emphasizes career-ready credentials and regional employer alignment.
The concentration in Business and related professional disciplines positions graduates for immediate labor-market entry, particularly in North Carolina's growing sectors. The [supply and demand for college graduates](/analysis/supply-demand-map-college-degrees/) provides context for how these dominant program families align with regional and national workforce trends.
