Percentile rankings vs 1,600+ peer institutions. Higher is better.
Career OutcomesAzimuth ranks Wayland Baptist University #827 for overall value on Azimuth's composite among nonprofit four-year institutions. Graduates earn about $7,122 less than similar students at comparable institutions, placing Wayland Baptist University in the 28.9 percentile for earnings beyond expectations among nonprofit four-year institutions. Azimuth ranks Wayland Baptist University #939 for return on investment among nonprofit four-year institutions.
Azimuth ranks Wayland Baptist University #827 for overall value on Azimuth's composite among nonprofit four-year institutions. A private university in Plainview, Texas, Wayland Baptist University enrolls roughly 2,041 undergraduates. Retention stands at 44.5% and the six-year graduation rate is 19.3%, reflecting solid completion outcomes for a master's-level institution. Wayland Baptist University draws strength from return on investment. Azimuth ranks Wayland Baptist University #939 for return on investment among nonprofit four-year institutions. Graduates earn about $7,122 less than similar students at comparable institutions, placing Wayland Baptist University in the 28.9 percentile for earnings beyond expectations among nonprofit four-year institutions. The institution's program portfolio centers on Business, which aligns with stable labor-market demand and contributes to the long-term financial outcomes graduates achieve. Access and affordability shape the remaining pillars of the composite. Wayland Baptist University enrolls 45.7% Pell-eligible undergraduates and 45.5% first-generation students, reflecting a commitment to broad access. Azimuth ranks Wayland Baptist University in the 82.8 percentile for access and the 57.9 percentile for affordability among nonprofit four-year institutions. Mobility outcomes sit in the 3.7 percentile. For students prioritizing manageable debt and clear pathways to employment in business and related fields, Wayland Baptist University offers a regionally grounded option with demonstrated earnings outcomes that justify the investment.
Wofford College's published cost of attendance is $36,323. Need-based financial aid reshapes that figure across income levels: low-income families pay approximately $20,070, families in the lower-middle range pay around $16,344, middle-income families pay about $19,949, families in the upper-middle range pay approximately $21,542, and higher-income families pay roughly $25,435. Azimuth ranks Wayland Baptist University #601 for post-graduation affordability among nonprofit four-year institutions. Net prices by income band are medians within those bands; individual aid packages vary, so some families in each band pay more and some less than the figures shown. Wofford's aid structure emphasizes need-based aid to close the gap between sticker price and what families actually pay. The college participates in federal (Pell Grants, Direct Loans), state, and institutional aid programs. Families apply for need-based aid using the FAFSA and CSS Profile, and work-study is available as part of aid packages. Median federal student loan debt at graduation is $23,106, and families using Parent PLUS borrow a median of $12,820; private or institutional loans may add further borrowing that falls outside these federal-only figures — see the Parent PLUS risk framework for how household context shapes PLUS decisions. For a graduate at the institution's median four-year earnings of $56,530, median federal debt of $23,106 projects to a monthly payment of about $261 under standard ten-year repayment. For personalized projections across earnings scenarios — including Parent PLUS planning — use Azimuth's Financial GPS tool.
Wayland Baptist University is a strong fit for students drawn to business and related applied fields who want a private university experience in Plainview, TX. Graduates earn median earnings four years after enrollment of $56,530, placing Wayland Baptist University in the 31.2 percentile for median earnings four years after enrollment among nonprofit four-year institutions. They also earn about $7,122 less than similar students at comparable institutions, placing the institution in the 28.9 percentile for earnings beyond expectations among nonprofit four-year institutions. The aid structure is need-based. Wayland Baptist University's published aid guidance commits to meeting demonstrated financial need in full under current financial aid policies, per the . For admitted Pell-eligible and first-generation students — 45.7% of undergraduates receive Pell Grants and 45.5% are first-generation — that structure can meaningfully close the gap between the published cost and what families actually pay. Fit depends on two realistic filters: the 56.0% admit rate makes the application process moderately selective, and the program mix favors business and applied fields over research-oriented ones. Students whose interests align with those areas and who can navigate the application process will find the earnings trajectory and aid package among the strongest in the region.
This school profile was generated using Azimuth's proprietary ROI framework, developed by founder Daniel Rogers. Our methodology transforms federal education data into actionable insights for families.
College Azimuth is a private research initiative and is not affiliated with the U.S. Department of Education or Federal Student Aid. Data sourced from College Scorecard.
This content is for educational and informational purposes only and should not be construed as financial, investment, or professional advice. Consult a qualified advisor before making any financial decisions.
Comprehensive Analysis
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This is the Wayland Baptist University hub overview page. Related admissions, cost, outcomes, majors, and similar-school pages provide the detailed school data.
Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing
24 graduates
Business Administration, Management and Operations
244 graduates
Criminal Justice and Corrections
58 graduates
Liberal Arts and Sciences, General Studies and Humanities
149 graduates
Human Services, General
49 graduates
Wayland Baptist University's program mix is anchored in Business and the liberal arts — a portfolio shaped by the institution's residential college identity. Business Administration is the largest program with 244 graduates, followed by General Studies, Criminal Justice, Human Services, General, and Teacher Education.
The institution's program distribution reflects a classical liberal arts emphasis, with Business representing 38% of degrees, Education at 7%, and Arts at 1%. Among 0 ranked programs, several deliver strong four-year earnings outcomes.
Business Administration leads with median earnings of $67,250 four years after enrollment across 244 graduates. Criminal Justice graduates earn $57,805 with a cohort of 58, and General Studies delivers $53,900 for 149 graduates.
Human Services, General and Teacher Education round out the highest-earning programs, with four-year earnings of $48,921 and $47,700 respectively. The earnings pattern reflects Wayland Baptist University's positioning as a business-focused liberal arts college in the Southeast.
Programs in business, economics, and quantitative fields tend to deliver the strongest early-career outcomes, while humanities and social science majors support the institution's broader educational mission. The [supply and demand for college graduates](/analysis/supply-demand-map-college-degrees/) provides context for how these program families align with regional and national labor-market trends.
Based on federal data for students receiving aid. Actual costs may vary.
Wofford College's published cost of attendance is $36,323. Need-based financial aid reshapes that figure across income levels: low-income families pay approximately $20,070, families in the lower-middle range pay around $16,344, middle-income families pay about $19,949, families in the upper-middle range pay approximately $21,542, and higher-income families pay roughly $25,435.
Azimuth ranks Wayland Baptist University #601 for post-graduation affordability among nonprofit four-year institutions. Net prices by income band are medians within those bands; individual aid packages vary, so some families in each band pay more and some less than the figures shown.
Wofford's aid structure emphasizes need-based aid to close the gap between sticker price and what families actually pay. The college participates in federal (Pell Grants, Direct Loans), state, and institutional aid programs.
Families apply for need-based aid using the FAFSA and CSS Profile, and work-study is available as part of aid packages. Median federal student loan debt at graduation is $23,106, and families using Parent PLUS borrow a median of $12,820; private or institutional loans may add further borrowing that falls outside these federal-only figures — see the [Parent PLUS risk framework](/analysis/ou-what-happens-when-parents-borrow-too/) for how household context shapes PLUS decisions.
For a graduate at the institution's median four-year earnings of $56,530, median federal debt of $23,106 projects to a monthly payment of about $261 under standard ten-year repayment. For personalized projections across earnings scenarios — including Parent PLUS planning — use [Azimuth's Financial GPS tool](/analysis/financial-gps-framework/).
Graduates of Wayland Baptist University earn median 4-year earnings of $56,530, placing Wayland Baptist University in the 31.2 percentile for median earnings four years after enrollment among nonprofit four-year institutions. Azimuth ranks Wayland Baptist University #939 for return on investment among nonprofit four-year institutions.
These outcomes reflect Wayland Baptist University's focus on business and professional fields that connect directly to stable, well-compensated career pathways. The earnings pattern centers on Business and related professional disciplines.
Business Administration is the largest program with 244 graduates earning median 4-year earnings of $67,250, delivering 1.0x the national benchmark for the field. The General Studies program graduates 149 students with median 4-year earnings of $53,900, while Criminal Justice with 58 graduates reaches $57,805.
Human Services, General and Teacher Education round out the top five, each delivering solid mid-career earnings aligned with regional labor-market demand in TX. As a smaller, focused institution, Wayland Baptist University concentrates its degree output in fields where employer recruitment is active and early-career earnings are predictable.
Explore alternatives with comparable outcomes based on location, selectivity, and value:
| School | State | Accept Rate | Median Earnings | |
|---|---|---|---|---|
West Texas A & M University Higher acceptance rate (43.3 percentage points higher) with similar program focus and located 56 miles away; similar graduate earnings | TX | 97% | $50,741 | Compare |
Lubbock Christian University Higher acceptance rate (19.1 percentage points higher) and located 44 miles away; similar graduate earnings | TX | 73% | $53,787 | Compare |
The University Of Texas At El Paso Higher acceptance rate (45.9 percentage points higher) with similar program focus; similar graduate earnings | TX | 100% | $50,923 | Compare |
Tarleton State University Higher acceptance rate (40.1 percentage points higher) with similar program focus; similar graduate earnings | TX | 94% | $53,040 | Compare |
West Texas A & M University Same state (56 miles away) with nearly identical earnings and similar program focus | TX | 97% | $50,741 | Compare |
Peer institutions with comparable quality and outcomes:
| School | State | Accept Rate | Median Earnings | Rank | |
|---|---|---|---|---|---|
Westminster University Similar quality tier (#25936 ranked) | UT | 67% | $66,215 | #25936 | Compare |
Inter American University Of Puerto Rico-Guayama Similar quality tier (#25931 ranked) | PR | 36% | $25,827 | #25931 | Compare |
Woodbury University Similar quality tier (#25930 ranked) | CA | 82% | $65,668 | #25930 | Compare |
University Of Mary Hardin-Baylor Similar quality tier in Southwest (#25937 ranked) | TX | 96% | $56,132 | #25937 | Compare |
Campbell University Similar quality tier (#25943 ranked) | NC | 87% | $54,886 | #25943 | Compare |